Job type:
marketing Manage
Job Title Marketing Manager
Job Location Uganda
Type Full-Time Paid
Business Unit Global Programs
More information about this job:
Overview:
Clinton Health Access Initiative (CHAI) is building on its work on HIV
and malaria treatment to support ambitious new efforts to scale-up
access to essential child medicines. CHAI will have a particular focus
on driving scale-up of zinc and oral rehydration solutions (ORS) to
treat diarrhea, which kills nearly one million children every year.
Working with the governments of high-burden countries and leading global
institutions, CHAI will support intensified efforts at both global and
country levels to plan, resource, and implement effective interventions
for scaling-up these products...
For its zinc/ORS global team, CHAI is seeking a Marketing Manager to
support demand generation/marketing communication efforts in its
zinc/ORS scale up programs. The global team is responsible for driving
program strategy development and execution to rapidly scale-up zinc and
ORS in four CHAI focal countries (India, Kenya, Nigeria, and Uganda),
and in collaboration with partner organizations. The global team is also
responsible for supporting a global work stream to leverage lessons
learned, findings and analysis, across high burden countries.
We are seeking a highly motivated individual with outstanding brand
management, marketing, and communication skills to support the demand
generation/marketing communication activities of the program. The expert
will be responsible for ensuring high-quality marketing communication
strategies (consumer- and provider-focused) in CHAI’s focal countries.
The candidate must be able to function independently and flexibly, have
deep personal commitment to producing results, and have the demonstrated
ability to lead in a challenging professional environment. CHAI places
great value on relevant personal qualities: resourcefulness,
entrepreneurialism, tenacity, independence, humility, passion for the
mission, and work ethic.
Responsibilities:
• Lead engagement with marketing/advertising firms at the global and
country level to support country teams in the development and execution
of high-quality demand generation/marketing campaigns for the scale up
of zinc and ORS
• Support country teams to develop robust, comprehensive market analysis
and caregiver/provider insights to inform and regularly update demand
generation/marketing strategy
• Develop and disseminate best practice product launches, marketing,
distribution and sales for consumer goods in Africa and South Asia as
well as for relevant health products across the world
• Work closely with supply-side lead to identify and to develop zinc/ORS
product innovation opportunities that will have an impact on driving
increased consumer demand
• Work closely with M&E lead and marketing/advertising firm to
develop and track appropriate indicators to assess campaign impact on
consumer and provider awareness and usage of zinc/ORS
• Support country teams to conduct a high-quality, competitive selection
process when engaging marketing/communication/activation firms
• Identify and cultivate innovative partnerships to expand the impact of CHAI’s work at both the global and country level
• Up-skill CHAI staff and partners on private-sector approaches to
demand generation and continue to identify and translate emerging best
practices in the private sector to global health
Qualifications:
• Bachelor’s degree and minimum of 8 years of relevant work experience
in brand management/marketing/advertising, preferably in the private
sector
• Proven track record in developing and delivering strategic marketing plans over a 1 and 3 year time frame
• Proven results in leading cross-functional teams to deliver NPD and marketing plans with robust tracking and evaluation
• Clear understanding of how the marketing function fits within other business disciplines such as supply chain, sales
• Exceptional track record in developing relationships with advertising
and media agencies to deliver results based marketing campaigns
• Exceptional diplomatic, strategic-thinking and interpersonal skills, and ability to build relationships
• Proven track record in managing challenging multi-stakeholder situations to achieve intended results
• Excellent organizational and problem solving skills
• Strong communication skills, including the ability to prepare compelling presentations
• Ability to work independently on complex projects and manage projects with minimal supervision
• High level of proficiency in Microsoft Office, particularly Excel, PowerPoint and Word
Plusses
• Experience working in Africa and/or South Asia is a strong plus
• Advanced degrees in management, public health, or other relevant fields
• Experience working within a regulated environment
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